STAFF REPORTER
“NOBODY is going to tell stories on our behalf; we have to tell our own stories,” said the University of Johannesburg (UJ) Vice-Chancellor and Principal, Prof Letlhokwa Mpedi, at the launch of UJTV.
This ground-breaking platform, a collaboration between UJ’s University Relations Division, the Department of Communication and Media (COM), and the Information and Communications Technology (ICS), was unveiled on May 31, 2023.
Prof Mpedi added that UJTV came at a time when the University was entering a new era that prioritises societal impact in the context of the 4IR. “TV presents us with an opportunity to engage with our mandate in new and exciting ways.”
With a vision to become a frontrunner in university broadcast communications, UJTV aims to deliver educational and intellectually stimulating programming to the university community and the wider public. It seeks to transcend campus boundaries, carrying knowledge from UJ into the homes and lives of viewers in South Africa and around the globe.
Viewers can expect to see new and exciting content, including in-depth conversations with UJ executives about their roles and the inner workings of the university. It will also showcase student lifestyle events on campus, including wellness topics and balancing the pressures of studying and living a healthy lifestyle. Other shows will focus on the 4IR narrative and topical discussions affecting UJ students and the broader society.
The launch episode aired on Friday and is available on the official UJTV YouTube channel. New episodes will be broadcast on Mondays, Wednesdays, and Fridays.
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